Jarim Kim

Graduate Student 

Jarim Kim is a Ph.D. student in Public Relations. She received her B.A. in Mass Communication from Yonsei University with a minor in Political Science, and M.A. in Communication from Purdue University. She worked as an advertising executive at an advertising agency in Korea and participated in several TV advertising campaigns. Jarim is interested in studying campaigns, specifically evaluating effectiveness and designing campaigns. Also, she is interested in the concept of public. She is currently working on the ALERT project in the Center for Risk Communication Research.